Elaboração de uma proposta de planejamento estratégico para uma empresa de reparação automotiva

Abstract

As the market must be more essential to be another motivation, it has its peculiarities, for this, for a company to pay attention to trends, it is attentive to trends and in this sector, it can be more relevant to the relationship within its competitor in this segment, in the Brazil and in the world. To obtain better results, it is necessary for the entrepreneur to organize, plan and seek to improve the competitiveness of his company, working on the critical success factors of his business. For this reason, the purpose of this work was to elaborate a strategic planning proposal that will be a roadmap for the automotive supply company, using an administrative tool to improve the company's competitiveness. This strategy proposed three specific objectives that were reviewed as main strategic planning methodologies, analysis of the selfmotivation model planning and a planning proposal for a company thought of as a specific solution.